FAQ Chatbot vs Sales Chatbot: Two Different Machines

Q: How much does each one cost?

A basic FAQ chatbot starts at 150 GEL per month. A sales chatbot runs 250 to 1000 GEL depending on the number of qualifying flows, channels, and CRM connections. A single-channel lead-capture bot sits near the bottom of that range, and a multi-channel bot that scores leads and books calls sits near the top.

An FAQ chatbot answers known questions and reduces support load. A sales chatbot qualifies a visitor, captures contact details, and pushes toward a booking or order. They share an interface, but the goals pull in opposite directions, so they are built and measured differently.

TL;DR: An FAQ bot deflects roughly 40 to 70 percent of repeat questions. A sales chatbot exists to turn 100 conversations into a stack of qualified leads. One protects staff time, the other grows revenue, and they start at different prices: 150 GEL/month versus 250 to 1000 GEL.

If your goal is fewer support tickets, you want one machine. If your goal is more booked calls, you want the other. The fastest way to waste money is to order a sales chatbot build and then judge it on ticket deflection, or order an FAQ bot and expect it to fill your calendar. Name the goal first, then pick the machine.

What an FAQ Chatbot Does

An FAQ chatbot lives on your most repetitive questions. Opening hours, delivery times, return policy, address, price ranges, "do you have this in stock." It answers fast, in the customer's language, and ends the conversation cleanly. Its success looks like a quiet inbox the next morning.

These bots earn their place in high-volume support. When a Georgian customer messages at midnight asking whether you deliver to Batumi, an FAQ bot answers instantly while your staff sleep.

What a Sales Chatbot Does

A sales chatbot has a different instinct. It greets, asks two or three qualifying questions, reads intent, and steers the conversation toward a next step: a booked call, a captured phone number, a started order. It treats every chat as a possible lead, not a problem to close.

A sales bot accepts a slightly higher friction in exchange for outcomes. It would rather ask "what is your budget" and lose a tire-kicker than answer politely and capture nothing.

Head to Head

Dimension	FAQ Chatbot	Sales Chatbot
Core goal	Deflect repeat questions	Capture and qualify leads
Tone	Calm, helpful, neutral	Warm, directive, forward
Success metric	Resolution without a human	Leads and bookings captured
Typical start price	from 150 GEL/month	250 to 1000 GEL
Ends conversation by	Answering the question	Capturing the next step
Failure mode	Pushy, off-topic nudges	Stiff, robotic question dumps

How much does a sales chatbot cost in Georgia?

A sales chatbot in Georgia runs 250 to 1000 GEL depending on the number of qualifying flows, channels, and CRM connections. A simple lead-capture bot on one channel sits near the bottom of that range. A multi-channel bot that scores leads and books calls sits near the top. A basic FAQ bot, by contrast, starts at 150 GEL/month.

When You Need Both

Most growing businesses end up running both jobs, sometimes inside one project with two modes. The pattern works like this:

The FAQ layer handles the high-volume "where, when, how much" traffic
The sales layer activates when a visitor shows buying intent, then qualifies and routes
A shared handoff rule sends anything complex to a human

Splitting the jobs keeps each one honest. The FAQ answers stay calm, the sales prompts stay focused, and you can read each scoreboard separately.

How to Choose This Week

Ask one question: what is currently bleeding? If your team drowns in repeat messages and misses real buyers in the noise, start with the FAQ bot to clear the channel. If you have steady traffic but few captured leads, start with the sales bot. You can add the second machine once the first one earns its keep.

FAQ

What is the real difference between an FAQ and a sales chatbot?

Goal and pressure. An FAQ bot answers known questions and ends the chat calmly to reduce support load. A sales bot qualifies the visitor and pushes toward a booking or order. One protects staff time, the other grows revenue, so they use different tones and different success metrics.

Can one bot do both jobs?

Yes, often with two modes inside one project. The FAQ layer handles high-volume questions, and the sales layer activates on buying intent to qualify and route. Keeping the jobs separate keeps the FAQ answers calm and the sales prompts focused, and lets you read each scoreboard on its own.

How much does each one cost?

A basic FAQ chatbot starts at 150 GEL/month. A sales chatbot runs 250 to 1000 GEL depending on the number of qualifying flows, channels, and CRM connections. A single-channel lead-capture bot sits near the bottom of that range, and a multi-channel bot that scores leads and books calls sits near the top.

Which one should I build first?

Build for whatever is currently bleeding. If repeat messages bury your team and you miss real buyers, start with the FAQ bot to clear the channel. If you have traffic but few captured leads, start with the sales bot. Add the second machine once the first one proves its value.