Insights, thoughts, and trends.
An AI product-video pipeline at ₾150 a clip. Image-to-video, b-roll, captions, and the honest line o… Read more →
How Georgians actually search: Kartuli, transliteration, Russian, and English. Map intent and build … Read more →
Site speed drives sales and Google ranking. What LCP, INP, and CLS mean for a Georgian business, wha… Read more →
The Boost button hands Meta the worst control settings by default. Here is what Ads Manager and Adva… Read more →
A mascot and a logo do different jobs. Here is how memorability and emotion compare, when each fits,… Read more →
What Georgian SMBs adopt first, what stalls, and the budget bands that decide outcomes. Honest patte… Read more →
A practical prompt engineering guide for business: the five-part prompt pattern, role, context, cons… Read more →
Where AI pays off for Georgian business, broken down by industry: hotels, clinics, salons, law, acco… Read more →
A practical map of AI business automation in Georgia for 2026: what to automate, which tools to use,… Read more →
A practical map of AI Georgian language tools for business in 2026, chat, voice, translation, OCR, a… Read more →
The expensive beliefs about AI that cost Georgian SMBs real money. Each myth, why it is wrong, and t… Read more →
Seven AI marketing trends shaping 2027, with the reasoning behind each. Practical preparation for Ge… Read more →
AI prices per token dropped hard from 2023 to 2026. Here is the real direction, the arithmetic behin… Read more →
HubSpot, Pipedrive, and Bitrix24 all sell AI inside their CRM tiers. Here is what a small business g… Read more →
Midjourney, DALL-E, Ideogram, and Flux all generate marketing images. Here is which one fits product… Read more →
Technological revolutions happen silently for those caught up in daily operational routines. By 2027… Read more →
You spent thousands of GEL on Bitrix24, amoCRM, or HubSpot licenses. You hired an integrator who spe… Read more →
A personal case study from the founder of a Georgian retail brand on transitioning from manual sales… Read more →
Have your post reaches plummeted, Reels views stalled at their lowest, and new followers stopped com… Read more →
Solving the language barrier problem in Georgian businesses using semantic vector search. Read more →
Almost half of online purchases occur outside of working hours. While your team sleeps, AI agents ca… Read more →
Deconstructing the hidden costs of hiring an employee in Georgia. You think it's 700 GEL? It's actua… Read more →
You shot a beautiful video, overlayed trending music, and wrote great copy for the description, but … Read more →
Speed is everything in Tbilisi's restaurant industry. Read how a cozy spot in Vake automated booking… Read more →
